This year, as I prepared for the trip to the hallowed halls of the Mandalay Bay Convention Center, I knew I was under no assumption I was going to cover any bike brands whatsoever. Aside from the ones I covered, of course. Someone as small as me covering Interbike bikes is not unlike waves crashing against a massive cliff having no effect other than failing. Also, splashing. That being said, you can’t spell Interbike without bike, so I at least documented what I saw. Here are observations:
Observations of Interbike Bikes
1) There seems to exist a nieuw designation of bike. Free from profiteering, the industry has categorized it: ENDURANCE.
2) Before this moment, the ENDURANCE bike has never existed.
3) For the 2015 model year, the industry mantra while creating their lineup could be summed up with the phrase, “Put a fat bike in it.”
4) It should be noted the above phrase coincides with the perennially grandfathered mantra, “Me too!”
5) Apparently, adventurin’ is de nieuw steez.
6) Also apparently, adventurin’ while carefully crafting a tailored homeless appearance is de nieuw steez. This has been affectionately been labeled: #hobo and/or #hobocyclist. Hashtags are necessary as the #hobocyclist exists solely within Instagram.
7) Side benefit of designation: ENDURANCE and homeless adventure cyclist, is the industry has finally discovered it makes tires larger than 23c.
8) Continued from laatste jaar, but bumped up like Ricardo Ricco in the TDF is the industry mantra, “Put a disc brake on it!” Apparently, people want to do a lot of stopping. And they want the freedom to do all that stopping in as many variable conditions as possible.